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Google Ads Packages

Google Ads Packages | SEM / PPC Packages

Starter Intermediate Advanced
Price / MO. $300 $500 $750
Google Ads Budget* $300 – 1,000 $500 – 2,000 $800 – 3,000
PPC Setup**
CPC Optimization
Ad Campaign 2 6 12
Display Campaigns
Landing Pages 2 3
Account Management 1 3 5
Consultations*** 1 2 3
Quote Quote Quote

* Google Adwords budget is required for clicks and will be billed from your credit card.
** The first month, you will be charged $1,000 to cover setup costs.
*** Annual Consultations. Additional fees are applicable for more consultations. You can join us at our office or we can meet at yours, provided it is located a maximum of 100km away from our head office at 7470 Sherbrooke W., Montreal, Quebec, Canada H4B 1S5)

  • SEM (Search Engine Marketing): Promotes websites by increasing their visibility in search engine result pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion.
  • Google Adwords: Google Adwords is the world’s most popular paid advertising platform for SEM.
  • Landing page: The page users see once they have clicked through to your ad.
  • Ad Campaign: A series of ads with the same objective, targeting the same audience.
  • Ad management: Testing different images and taglines to maximize ad performance.
  • CTR (Click-through-rate): The percentage of users that click on your ad.
  • CPC (Cost-per-click): The average amount of money it costs each time a user clicks your ad.
  • CPM (Cost-per-impression): The average amount of money it costs each time a user views your ad.
  • CPA (Cost-per-action): The average amount of money it costs to generate a new fan.
  • PPC (Pay-per-click): An advertising platform that allows advertisers to pay each time an ad is clicked or, each time an ad is viewed.
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